Patch staffers in South Orange County teamed up Wednesday to help the local business community learn how to use social media tools to their advantage.
Not only did they learn the ins and outs of the features of their local Patch sites, but also sites such as Facebook and Twitter, vital to promotion online.
About 40 entrepreneurs and managers of all stripes from San Juan Capistrano and San Clemente and even others from Dana Point and Rancho Santa Margarita filled the banquet hall at the San Juan Hills Golf Club for and interactive presentation from Patch social media pros, advertising staff and editors.
The event ended with a hands-on session with staffers answering questions and providing tips on the social media platforms they use every day. Editors also demonstrated how to claim business listings, set up event listings and announcements on Patch, all for free.